Retail catalog: present products from one shop to a branch network

Retail catalog solution

Showcase products in your digital storefront. Present images, features, prices and offers, from a small supermarket to a network of stores.

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Conceptual illustration of a digital retail product catalog
Conceptual illustration

Customers need clear product information at the moment of purchase. A display in a small shop or multiple displays across branches can showcase products, features and relevant offers. The catalog scenario is designed around the merchandise and the customer’s route through the store.

From one shop to a branch network

Products, audiences and sales conditions vary by location. Catalog content for the window, sales floor or kiosk is aligned with the store’s plans so customers see offers relevant to that location.

Elements to consider when designing the solution

  • Product images, names and selected features in a readable layout
  • Product categories, collections and relevant offers
  • Prices and offer terms drawn from store-approved information
  • A display format suited to the window, sales floor, kiosk or branch

A practical scenario

The sales owner defines the images, specifications and offer terms. Selected products are placed in a layout suited to the store, with the display schedule aligned to the selling season or each branch’s circumstances. A small shop can also start with one display and a defined product selection.

Designed around your data and needs

The project review defines product data sources, price approval ownership and the update process. Connections to a point-of-sale, inventory or ERP system are assessed for access and compatibility. This solution covers product presentation; ordering and payment require a separate assessment.

Frequently asked questions

What is needed to design the catalog?

Sample product images and specifications, product groupings, offer terms and display locations form the basis of the store scenario.

Can each branch have different content?

Branch-specific products, offers and schedules are considered during project design. The data source and the person responsible for updating each area must be clear.

How do we assess starting with one display?

Specify the number of products, installation space and display goal. The catalog content mix and service model are selected to suit the store’s needs.

Design your store’s digital storefront

Tell us the product types, number of displays or kiosks and product data source so we can assess the right scenario for your store or branches.

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